We hand-match your product to 3–8 niche newsletters that fit your audience and feature it in their next issue with a tracked link. The $99 covers matching, links, and reporting. You then pay each publishing newsletter directly for the clicks they deliver.
Roughly $1 per payout-eligible click, with a $15 per-newsletter minimum, capped by the click budget you choose at checkout. If a launch goes viral, the budget caps total payouts via a pro-rata split — the only time you go slightly over is to honor each newsletter's $15 minimum.
Payouts are based on payout-eligible clicks, which are stricter than the raw numbers you'll see in Google Analytics or Plausible:
So your analytics will almost always show a higher number than our payout-eligible count. That gap is expected: we'd rather under-count toward payouts than charge you for a bot or a double-click. Our tracking figures are final for payout purposes, and your final report shows both raw and eligible numbers side by side.
It keeps things simple and transparent — we're a matchmaker, not a payment processor. You pay each newsletter within 14 days of a launch closing, using the payout details we provide.
If a launch delivers fewer than 30 payout-eligible clicks across all newsletters, your next launch is on us. Reach out and we'll set it up.
